Our colleague, Bernard Moon, is an astute observer of tech trends. Here’s his latest post from Mashable, a site focused on social networking.
When the sitcom “30 Rock” began its run, some of my friends weren’t wild about Tina Fey, the show’s star and creator, saying she should “stay in the writer’s room” or that she “looked too mousy.” A few months later, however, those same guys were talking about how hot she was. Fey has since become a mainstream darling. Twitter is Web 2.0’s Tina Fey. Not so attractive initially, Twitter got better the more you looked at it. Case in point: Although I tested Twitter as soon as it launched, I eventually ended up sitting on my account because I wasn’t enamored by early adopters and Silicon Valley geeks listening to each other talk. Today, that situation has changed: While the echo chamber still exists, Twitter seems to be reaching a critical mass that will push it into the mainstream.
