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Exploiting Chaos: 150 Ways to Spark Innovation During Times of Change

By: Jeremy Gutsche

20: Importance of Culture

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Culture is more important than strategy. Culture underlies your organization's ability to adapt, and times of dramatic change magnify this importance. Jeremy Gutsche Exploiting Chaos - 150 Ways to Spark Innovation During Times of Change , (p. 43), Gotham Books, 2009
May 17 2010
InsideWork 52