In tightening markets, if you can’t (perhaps shouldn’t) compete on price, you can still (and certainly should) compete on service.
Pete Blackshaw — executive vice president of Nielsen Online Digital Strategic Services and author of Satisfied Customers Tell Three Friends, Angry Customers Tell 3,000 — points to low-hanging fruit in an AdAge piece called Marketers […]
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Al Lunsford is on a lot of mailing/emailing lists for newsletters and updates. This is the second of two posts on cutting through the clutter with clear, concise, visionary communication.
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Al Lunsford is on a lot of mailing/emailing lists for newsletters and updates — from the marketing efforts of early stage businesses to the funding appeals of not-for-profits. Maybe you are too… If so, you know the struggle to make sense of communications that sometimes seem amateurish and vague. If you’re not on those lists, we’re tempted to say, “Thank God and pass this along to someone who is.”
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The Law of Unintended Consequences
Leaders must be careful about what and how they say things. Dan Wooldridge illustrates the unintended consequence of a leader thinking he was being clear but unintentionally communicating something quite different.
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What if businesspeople could communicate like Jesus? Miracles aside, Bernard Moon thinks Jesus practices three communication skills any businessperson can learn.
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Bernard Moon shares some insights into improving communication skills and how to enhance your ability to connect with people.
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“When Microsoft last week announced the launch of its new ‘hypervisor-based virtualisation technology,’ Financial Times columnist Michael Skapinker says, “I did not have a clue what it meant, but no doubt software people did.”
This is the thing about jargon… Skapinker writes:
Any group that works, plays or lives together develops its own vocabulary, often incomprehensible to […]
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4 Tips on Conversational Listening
Bernard Moon gives a short list of tips on how to listen well — for the benefit of yourself and others:
1. Simply listen.
2. Be patient.
3. Be focused.
4. Listen generously.
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These two articles from our archives describe Christmas then and now in the context of a flat world, and present the challenges to communicating the message in a flat world.
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Via Website, iTunes or Feed
A great resource for podcast lessons on over 20 languages.
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How Young People Use Technology
The younger generation use technology more than any previous generation, they use it differently, and how they are using it is generating remarkable changes in society and business. By Dan Wooldridge.
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How to Build Value Through Values
Five breakthrough techniques: unconditional responsibility, unflinching integrity, authentic communication, impeccable commitments, right leadership
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Telling the Story to Our World
Dan Wooldridge explains how the first authors who chronicled the life of Christ provide a model to communicating to diverse global cultures and the next generation.
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The Trends That Are Shaping Our Future
A sourcebook on the hard facts shaping our future. 44 concise analyses.
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