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Video designed to stimulate the use of technology in education. A challenge to teachers and business people alike for the development of the first generation to grow up in a digital world.
Don’t be fooled by the new look at InsideWork on June 30.
This is more than a new paint job. What’s under the hood is a web architecture completely reengineered to deliver our third generation of content.
White papers, presentations, case studies, webcasts & blogs relevant to your job.
Every work day, Fast Company team members, contributors, and special guests will offer frequent short, sharp, and substantial entries. FC Now posts will feature new ideas, address business news and current events, share useful Web resources and tools, highlight crucial conferences and news services, and otherwise shed light on the Fast Company team's perspective on the world of work.
AdAge reports McKinsey & Co. has warned its Fortune 100 clients that traditional television advertising with be just one third as effective in 2010 as it was in 1990. If we can't depend on television, what can we trust?
Dan Wooldridge asks the question, "What happens to our humanity when immersion in relationships is replaced by immersion in interfaces with screens?"
Advertisers recently learned that free alcohol draws a crowd; quality draws a smaller, more expensive crowd than it used to; most people have stopped giving their opinions to pollsters. This is news?
The Tom Peters! Company posed four questions to a gathering of senior executives. They all had the same answer: disruption.
Each Monday from June 30 - August 4, 2008, we’re giving away cool stuff to people who enter the hidden door:
Every Monday the hidden door will move to a new location. Find it, click to enter, and follow the simple instructions on the other side. It's our way of inviting you to explore the new architecture and find what InsideWork has for you.
Every Monday the hidden door will move to a new location. Find it, click to enter, and follow the simple instructions on the other side. It's our way of inviting you to explore the new architecture and find what InsideWork has for you.
Salon.com is the Web's best newspaper — original, newsworthy information and commentary with a distinct point of view. Salon publishes original content daily, expressly for the Web.

Buy this book from Amazon.com
Chris Anderson's new book, The Long Tail, makes Harvard Business School's James Heskett wonder what happens when the economics of scarcity meets the economics of abundance. Mr. Heskett's answer, while capturing many of the details, may miss the point.
Bradley J. Moore writes: "The news has gotten so bad lately that I can barely stand to hear it any more. Yet I am strangely compelled to keep listening, sometimes even against my will, just to stay attuned to what is (supposedly) going on in the world. I must keep up with the things I am supposed to know."
More media disruption: Johnson&Johnson is holding it's $500 million annual ad budget and Coca Cola it's $190 million budget out of the 2006 television network upfront buys.
AdAge asked a bunch of really smart business leaders "how they continuously educate themselves to keep up with the shifting digital and cultural landscapes." Here's what they said (and what InsideWork has to say about what they said).
Mad Avenue Blues
Dan Wooldridge points to this brilliant parody, Mad Avenue Blues, that depicts the demise of Big Media and the rise of digital media.
Dan Wooldridge reflects on Blockbuster's looming bankruptcy and observes that it was the beliefs and assumptions of its leaders that made them unable to see the danger that they faced from Netflix.
Dan Wooldridge points us to a video that illustrates why we have such a hard time understanding big numbers. It's a problem of scale. So a $100 million in promised budget cuts seems huge to us, and impressive. But is it?













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